Paper & Pen Design Concept
Agency UCSD Extension UX Certificate Client UX Design Project Role UX/UI Designer Year 2017
"Send Love, Recieve Love"
Paper & Pen are a specialty stationery website that offers customers to order and customize their own stationery for invitations and announcements. Unlike their competitors that do a little bit of everything, Paper & Pen only focuses on stationery for wedding invitations, party invitations, and announcements to maintain quality. Their goals are to bring people’s ideas to life, creating personal and meaningful stationery they can share to their friends and loved ones.
The challenge is to create an ecommerce website that will enable users to browse through a selection of predesigned stationery, and customize their choice of design and see an instant visual proof before purchase.